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What is your brand?

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By Sulman Husain | May 2, 2021
Approx. read time: 3mins

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7 common misconceptions of branding
The benefits of building a brand

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1. It isn’t your logo.

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2. It isn’t your font-style.

3. It isn’t your colour scheme.

4. It isn’t your slogan.

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Want to increase your brand’s impact and inspire more loyalty? Get this free eBook!

To learn more, click here.

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5. It isn’t your marketing.

6. It isn’t what you sell.

7. It isn’t even what you say.

Your brand is what you represent:

It’s the promise you make
It’s your reputation

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Photo by: Seattle City Council from Seattle

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What You Need to Know

Whether you’re an entrepreneur, an employed professional, or simply a student, you have a brand.

Your brand is the perception others have of you either based on what they’ve heard, or experienced from directly or indirectly interacting with you. It’s their gut feeling on how much or how little they trust you.

How you build your brand mark’s the difference between you having to chase your next opportunity vs. your next opportunity chasing you. And opportunities that chase you will always pay a premium for what you offer, and put you in a better position to do only what brings you the most fulfillment in life.

Even the best jobs at the best companies are not ones you can apply for – they are awarded to only those with a strong reputation that precedes them.[/vc_column_text][vc_empty_space height=”100px”][/vc_column][vc_column width=”1/6″][/vc_column][/vc_row][vc_row][vc_column width=”1/6″][/vc_column][vc_column width=”2/3″][vc_empty_space height=”100px”][vc_row_inner][vc_column_inner width=”1/4″][vc_single_image image=”865″ style=”vc_box_circle_2″][/vc_column_inner][vc_column_inner width=”3/4″][vc_column_text]

Sulman Husain, Founder
Big Day | Brand Consultancy

Book your free strategy session with me here.

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